Measuring What Matters

Measuring Sales Performance

What is one of the least effective questions a sales manager can ask when trying to measure sales performance?  ‘What sales do you have coming in?’ If you just heard yourself ask that question in the last week.  Stop it now! That is like asking a professional sports team what score they will have at the end of the game.  They know what they are going for, but it totally depends on how well they play the … Read More

Think Before You Speak

A big mistake that companies make in sales is not bothering to take the time to think about the best way to position what they are selling, creating a sales script for it and practicing their pitch. Sounds obvious right? Business owners and salespeople constantly surprise me by not taking the time to: Develop a succinct way of explaining what they do and who they help, Practice what questions they will ask in a sales … Read More